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Blogging often drops to the bottom of the to-do list when the work rolls in. It’s tempting to let it fall off completely. Don’t. The benefits of blogging to your business far outweigh the pain. A little over a month ago, I started this blog with the purpose of raising the profile of my burgeoning ( more… )

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Much has been written about how to cultivate a personal brand online. For people trying to build a social empire, there’s plenty of advice available. But for everyone else, personal branding has little meaning. Or does it? Recently, I did an experiment. I guided a group of 12 impressive mid-to-senior-level professional women from a range ( more… )